News & Events: Media Releases
‘Think Before You Park’ At Joondalup Health Campus Offers Hope To Patients
Friday, 2 July 2010
Joondalup Health Campus (JHC) is recruiting the assistance of its visiting public to alleviate some of its parking challenges with the help of a new public awareness campaign, ‘Think Before You Park’.
The campaign was created in response to the recent parking issues experienced at JHC following the introduction of paid parking. While welcoming legitimate visitors to the hospital, the campaign specifically targets those who continue to utilise the hospitals parking bays for non-hospital business.
The parking campaign message, which will be communicated via print advertisements, brochures, posters and signage, is asking members of the public to ‘think before you park’ at JHC.
Acting chief executive officer Dr Glen Power said our one and only concern was making the hospital quickly and easily accessible to the patients and visitors who need it most.
“It is a very high priority for the hospital to make sure the parking infrastructure was viable for patients and visitors,” he said.
Paid parking was implemented on-site in January 2009 as a management tool to ensure parking bays were available for hospital patients and visitors. A traffic study found a large number of non-hospital visitors were using the hospital parking bays, leaving hospital visitors unable to find a car park.
“We have almost 2,000 people using our 235 car bays every day. This means each car bay is being used at least eight times a day, which is an incredible turnover rate,” Dr Power said.
“We are facing some challenges at JHC with the redevelopment in full swing, which in turn affects our existing parking facilities, and invariably has brought more visitors to our grounds.
“Furthermore, the hospital has lost a number of bays due to the current building project and as a result, over 400 staff members park off-site in order to free up our remaining bays for hospital visitors and patients.
“We are really appealing to the public to consider their purpose at the hospital before parking on-site, as it is imperative these parking bays are available for people seeking healthcare or those visiting patients.
“While paid parking is only one of several management tools, we also believe engaging the public in a positive community campaign may assist to ensure that the parking bays are kept clear for those who need to access the hospital under more urgent circumstances.” Dr Power said
